An implementation plan takes the core elements of your strategy – vision, goals, objectives and target audiences – and builds out a map of how you will get there, and by when.
Having a plan mapping out and determining when, where, how and by whom advocacy activities are conducted will help with time and resource allocation, minimise risks and maximise opportunities and also help track progress as you go through the implementation.
By now you should have decided on the core elements:
- Vision
- Goals
- Objectives
- Target audiences
Building out from each goal and objective, you can now start planning your activities; define your outputs, your outcomes, and the indicators to help you measure success, as well as the responsible staff, timeline and the associated costs. All these elements can be captured in your advocacy implementation plan.
The table below can serve as an advocacy implementation plan template.
You can also use the worksheet provided below to develop your advocacy implementation plan.